What is LinkedIn? LinkedIn is a social network created in 2002. It belongs to the Microsoft group and is characterized as the largest professional social network in the world. It includes: 150 million active users 200 countries 3 million users in Spain It is one of the most important social networks in the world and differs… Read More »
DNS servers are essential for the functioning of the web because they are the link between a website and an IP address. What is a DNS server? The DNS server (Domain Name System, or System of domain names in French) is a service whose main function is to translate a domain name into an IP address. To simplify, the DNS server acts as a… Read More »
What is a blog? The blog is a particular type of website that can be presented as a kind of diary published on the Web , and accessible to internet users around the world. It is a simplified version of a website, offered as a turnkey solution for internet users, and technically managed by an editor. Concretely, the… Read More »
What is the URL? Definitions, functions, and compositions Definition of URL A URL (in English Uniform Resource Locator) is the address of a website. The address of a website, or more exactly the address of a page of a website. The URL is essential to locate this page in the ocean of billions of existing web pages. This is why the… Read More »
What is Reddit? Small precise for professional use It is a social network of which we speak little, and which has very little weight in France. It is however of an undeniable influence and is very often at the origin of content which we see then repeated endlessly. Reddit is a community and social site that has a… Read More »
Digital marketing or digital marketing is a universe that brings together multiple practices using digital channels, in order to achieve specific and if possible measurable objectives. But what exactly is a digital marketing and what does it include? What is digital marketing? Digital marketing refers to all marketing techniques used on digital media and channels to… Read More »
The main feature of the social web, of which Facebook is the emblem, is to link the activities of people on the Internet. Social media is not easy to define, but let’s try. Facebook, Twitter, YouTube, Flickr … are part of social media. © Matt Hamm, Flickr CC by NC 2.0 Facebook is not a trombinoscope or a directory as… Read More »
Google is the name of the eponymous company and Internet search engine created in 1998 by Larry Page and Sergei Brin when they were students at Stanford University (United States). Google and Alphabet Since August 2015, Google has become the subsidiary of the parent company Alphabet. The latter was created to separate the historical activities of Google ( search engine, online services, YouTube ) from the… Read More »
What is Marketing? Marketing can be defined as the analysis of consumer needs and all the means of action used by organizations to influence their behavior. It creates value perceived by customers and adapts the company’s commercial offer to the wishes of consumers: Until 2004 it is defined by the 4Ps, “product policy”, “price”, “distribution” (“placement”) and… Read More »
What is Internet To make it simple and not to leave on explanations that nobody would retain, let us say that Internet is a communication system (a communication network ) between computers and which does not depend on any physical communication systems ( example: telephone network, mobile network, satellite network, …). It is obvious that this communication system for exchanging data between computers meets standards, … what are called protocols. A computer to be accessible and in… Read More »